Emerson Bragança

Product Designer (UX/UI)  ·  Brand Designer

Product and brand designer with over five years of experience working end-to-end across digital products — from discovery and field research to high-fidelity UI, design systems, and developer handoff. I've led design solo on platforms spanning private aviation, financial services, automotive diagnostics, healthcare, engineering certification, and AI services branding, often as the sole designer on projects where the domain is unfamiliar and the surface is broad. I run field research, facilitate product strategy conversations with founders, and design for the full lifecycle of an artifact — not just the happy path.

Design

  • UX/UI Design
  • Product Design
  • Brand Design & Visual Identity
  • Naming & Brand Strategy
  • Information Architecture
  • Design Systems
  • Interaction Design
  • Prototyping & Wireframing
  • Developer Handoff & Design QA

Methods

  • User Research & Field Research
  • Design Sprint (Google Ventures)
  • Lean Inception
  • Design Thinking Facilitation
  • User Journeys & Personas
  • A/B Testing
  • Competitive Analysis

Domains

  • B2B SaaS
  • Two-Sided Marketplaces
  • Compliance-Aware Products
  • Healthcare
  • Financial Services
  • Aviation
  • Automotive
  • Engineering Workflow Tools
  • Conversational AI / Chatbots

Tools & Languages

  • Figma
  • FigJam
  • Jira
  • Approvd
  • Adobe Photoshop
  • Portuguese (Native)
  • English (C2 Proficient)

Experience

The SilverLogic

UX/UI Designer · Boca Raton, FL

October 2021 – Present

Lead product designer across a portfolio of client engagements at a software engineering agency. End-to-end: research, UX flows, high-fidelity UI, design systems, and developer handoff.

JetEye

2025–Present · B2B SaaS, Private Aviation

Sole designer on a multi-product suite — TripScope (embeddable booking widget), FleetPro, Marketplace, Screener, Budget Builder, and Hangar Queen — six distinct products sharing one design system, built from scratch. Designed around hard regulatory constraints including cabotage rules, runway minimums, and repositioning limits. Screener handles 1,800+ FAA and Transport Canada operator records in a filterable data table. Authored written user stories with acceptance criteria before entering Figma each sprint.

Nector

2025–2026 · B2B + B2C SaaS, Financial Services

Sole designer on a two-sided marketplace connecting consumers with verified financial-service providers across credit repair, tax, insurance, and investment. Designed end-to-end across web and native mobile in parallel. Built three coexisting discovery modes on a single shared state layer. Designed a compliance-aware chat model with match-gated messaging and in-chat scheduling.

Longeviti Health

2024–2025 · SaaS, Concierge Medicine

End-to-end product design across five surfaces — physician marketing site, physician onboarding, physician portal (six sections), patient onboarding, and patient portal — all on one design system. Facilitated product strategy conversations with founders throughout. Designed novel UX for an AI-avatar recording and delivery step with no existing pattern to reference.

Solar Letters

2024 · B2B SaaS, Utility-Scale Solar Engineering

Sole designer on a platform that replaced Excel, Salesforce, and a legacy internal system for Castillo Engineering. Designed across five user roles following an artifact-based IA. Platform has processed approximately 20–30 new client orders per day since launch. Engineering team has fully stopped using Excel for calculations.

ZF Diagnostic System (ZFDS)

2024 · Discovery Engagement, Automotive Aftermarket

Led naming, brand strategy, and end-to-end UX/UI for a diagnostic platform commissioned by ZF Friedrichshafen AG. Ran in-person field research at shops across three US states, interviewing 18 professionals. Conducted A/B testing of AI-assisted vs. standard search flows inside live user interviews. Delivered competitive analysis, personas, journeys, wireframes, high-fidelity UI, and interactive prototype.

BRDGIT

2024–2025 · Brand Design, AI Services

Designed an internal AI-services brand end-to-end and solo — naming through visual identity through every applied surface. Name, symbol, four-color system, typographic pairing, and a 41+ variant logo system with three-tier endorsement architecture. Applied surfaces include flyers, ebook, social templates, email signature, business card, and course certificate.

Take Blip

UX Designer · Belo Horizonte, Brazil

November 2019 – October 2021

Progressed from Junior I to Middle III across two years on a conversational AI platform. Designed and maintained chatbot flows for enterprise clients. Facilitated co-creation workshops using Design Sprint, Lean Inception, and Design Thinking. Analyzed user interaction data to drive continuous improvement.

Ânima Educação

UX Writer · Belo Horizonte, Brazil

June 2019 – November 2019

Designed and maintained chatbot flows for one of Brazil's largest higher-education groups. Managed the company's FAQ in collaboration with specialists across multiple institutions, combining information management and co-creation with the Data Analytics team.

Seu Tetê

Founder & E-Commerce Manager · Belo Horizonte, Brazil

September 2020 – August 2021

Founded and operated an independent e-commerce business, managing brand, product, marketing, and operations end-to-end.

Voltz Design

Graphic Designer · Belo Horizonte, Brazil

July 2018 – June 2019

Created audiovisual projects including animated ads, vignettes, and infovideos. Developed interactive platforms covering website and application design. Produced promotional content for social media.

Education

Bachelor's Degree, Graphic Design

Universidade do Estado de Minas Gerais (UEMG)

2014 – 2018

E-Commerce and Digital Marketing Management

ComSchool

2021

Certifications

Certified ScrumMaster® (CSM®)
Certified Lean Foundations® (CLF®)
Design Thinking Facilitation
Customer Discovery — Dual-Track
Lean Startup
C2 Proficient (English)
Introduction to Python

For full case studies with process and decisions, visit the portfolio.